Adobe UG

Getting the text part of your website design correct is not difficult. All you have to do is adhere to the guidelines laid out below…

- Do not use small font sizes as visitors to your website will click the back button on their web browser straight away. Whilst you may have excellent eyesight, many people do not, and so you have to take the middle ground rather than just making your website for yourself. Going with a font size of 11 or 12 is recommended for the main body of your website content, and you should make your sub-titles and heading at least a font size or two larger.

- The color(s) you use for your text should sharply contrast to the color(s) you use for your background. A white background with black text is easiest for people to read, but it is not necessary to use that color scheme if it does not suit the overall style and color scheme of your website design. If the background color is light, then use black, or dark gray, text, and if the background color is dark, then make your text white. Using non black, dark gray or white text hardly ever comes across well, so be extremely careful if you are absolutely intent on using a different color for your text.

- Keep your written content to about 15 words per line. By doing this people will only have to move their eyes to read your website, and not their head. This number is based on studies that have been carried out which show that 15 words is as far most people’s field of vision will stretch without them needing to move their head. Not every line has to be precisely 15 words, as some sentences will, obviously, have a greater or lesser amount of small words such as ‘a’, ‘to’, ‘and’, etc., so you just need to use that number as a rough guide.

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This article was written by a website design expert who has more than 10 years experience in the industry. He is currently doing website design in Pound Ridge, NY and can be contacted at http://kinneymedia.com